GamingLoot box disclosure fines are a joke | This Week in Business
Earlier this week, we reported that European ratings board PEGI made an example out of Activision Blizzard and Plaion for leaving some key information out of their submissions for Diablo Immortal and a limited-edition release of Hunt: Showdown, respectively.
Specifically, the publishers neglected to mention that their games contained randomized in-game purchases, or as they're more commonly called, loot boxes.
Now, this is serious business, right? We all know how big a deal this is, especially given the legislative efforts around the world that view loot boxes as an unregulated form of gambling often targeting children.
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